The Swedish company "Generation," operating in the medical industry, has decided to expand its portfolio to include specialized sportswear production. The company provides medical support for martial arts athletes such as Muay Thai, taekwondo, Krav Maga, and others. In the next stage of its development, the client decided to broaden its portfolio by offering clothing dedicated to specific sports disciplines that align with its business profile. Being immersed in martial arts daily, interacting with athletes and understanding the sport's requirements, the client had clear expectations regarding the quality of the products. They entrusted us with creating a product from scratch that would help realize their vision and contribute to the company's growth.